The top companies in direct competition with The North Face are Patagonia, Columbia, Marmot and spyder. These companies are all the leading outerwear, clothing, and hiking companies across the country. with each selling the same products, the north face is the front runner for many reasons. In 2013 The North Face was available in more places nationwide then their competitors and the sales also reflected on this. Patagonia, spyder, and marmot focus more on the clothing side of outerwear and less of the tents and equipment etc. With the north face offering almost everything a hiker or outdoors man could dream of makes them a favorite of most.